Farnborough College of Technology 
Prospectus design

We love pushing the boundaries of prospectus design, and we made sure this full-time course guide really stands out from the crowd in the competitive education sector.

Farnborough College of Technology has a great reputation for the quality and variety of its courses, and its two large campuses serve over 8,000 students. Pepper Creative were asked to design a marketing campaign that reflected the diversity of the college, whilst keeping their branding consistent across all media outlets.

An important part of the campaign is a full-time course guide, which retains the college’s existing logo design and colour palette, but re-imagines and expands their creative approach. Specially commissioned photography and a vibrant new secondary palette emphasise the excitement of the College environment, while student testimonials give first-hand accounts of life on campus.

Complex educational pathways are represented with simplified, easy-to-understand illustrations, infographics and icons, which add an element of fun to the intensive course content.